Generative artificial intelligence (AI) has been making headlines in recent months, with chatbots like ChatGPT earning praise for their ability to produce human-like answers and ideas. However, according to a recent report by The New York Times, some researchers believe that these chatbots have moved beyond simply mimicking their underlying dataset. Microsoft researchers have observed
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The emergence of new generative AI tools has caused various industries to rethink how they function and identify ways to enhance their processes. The current iteration of AI tools offers incredible speed in creating text and visual assets, which is a fascinating proposition for brands and advertisers. In the short term, the tools’ real benefits
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According to Google and Meta, generative AI tools are the future of creative testing and performance. Meta’s Advantage+ campaigns use AI to eliminate manual steps in ad creation. By providing a platform with all necessary assets, such as logos, product images, and colors, new creatives can be made, tested, and results can be improved. This
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Homeowners throughout the US are increasingly considering home solar systems as a way of avoiding rising energy costs and benefiting from the increasing incentives and tax breaks surrounding renewable energy. In the past year, residential solar projects in the US grew by a significant 40%, reaching just under six gigawatts. This growth was driven by
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As the development of artificial intelligence (AI) services accelerates, regulators are struggling to control a technology that could disrupt the way societies and businesses operate. The European Union is leading the way in drafting new AI rules to address privacy and safety concerns that have emerged with the rapid advances in generative AI technology. However,
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