Nvidia and MediaTek, two major players in the computing industry, have announced a partnership to provide hardware and software to global automakers. The aim is to deliver new AI-driven experiences in next-gen connected cars. The companies will combine their auto-specific competencies to offer a unique platform for the compute-intensive, software-defined vehicles of the future.
Details of the Partnership
At the ongoing Computex trade show in Taiwan, MediaTek CEO Rick Tsai and Nvidia founder and CEO Jensen Huang announced that the first products from this engagement are expected to roll out in late 2025.
MediaTek, a known player in the smartphone industry, has been focusing on the automotive industry with Dimensity Auto, a range of automotive solutions for connected cars. With this tie-up, MediaTek plans to enhance Dimensity Auto with auto industry-focused SoCs (system-on-chips) that tap Nvidia’s core expertise in AI, cloud, and graphics technology.
The company will develop the chips and integrate Nvidia’s new GPU chiplet into the design architecture using an ultra-fast and coherent chiplet interconnect technology. The chiplet will feature Nvidia AI and RTX graphics intellectual property. Additionally, MediaTek will bring Nvidia’s software into the loop, including the company’s Drive OS, Drive IX, Cuda, and the TensorRT machine learning framework. This stack will run on the Dimensity auto SoCs and enable new connected infotainment and in-cabin convenience and safety functions.
The combination of MediaTek’s industry-leading system-on-chip and Nvidia’s GPU and AI software technologies will enable new user experiences, enhanced safety, and new connected services for all vehicle segments, from luxury to entry-level.
Impact of the Partnership
Currently, MediaTek’s Dimensity Auto platform includes Auto Cockpit for smart multi-displays, high-dynamic-range cameras and audio processing, Auto Connect for wireless connectivity, and Auto Drive for autonomous driving capabilities. According to Gartner, the market for infotainment and instrument cluster SoCs used within vehicles is projected to reach $12 billion in 2023.
This partnership between Nvidia and MediaTek will bring about a revolution in connected cars, making them more efficient, safe, and convenient. The integration of AI and accelerated computing is fueling the transformation of the entire auto industry, and this partnership will enable new user experiences and enhance safety. The global automakers can expect a truly unique platform for the compute-intensive, software-defined vehicles of the future.
The partnership between Nvidia and MediaTek will bring about a new era in connected cars with AI-driven experiences. The companies’ combined expertise in auto-specific competencies will enable the development of a unique platform for the connected vehicles of the future. This will not only enhance safety but also bring about new user experiences and connected services for all vehicle segments.
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