Deezer, the music streaming app, announced on Tuesday that it is introducing a new tool that can detect and tag songs with AI-created vocal clones. The company aims to protect the revenues of real artists and prevent fraudulent activities.

The Rise of AI-generated Music

The use of Artificial Intelligence (AI) technology has allowed people to recreate the sound of famous artist vocals, from The Beatles to Oasis. Recently, the song “Heart on a Sleeve” featuring AI-generated copycats of Drake and The Weeknd, gained millions of views on TikTok and other platforms. This has raised concerns among music companies, as there is currently no way to copyright the sound of someone’s voice.

Deezer’s Solution

Deezer plans to identify AI-generated music and focus on those which recreate the voices of existing artists. The French company aims to create a system to tag these tunes in the app, which can alert artists, labels, and users to fraudulent activities. The company said it aims to weed out illegal and fraudulent content, increase transparency, and develop a new remuneration system where professional artists are rewarded for creating valuable content.

Deezer CEO Jeronimo Folgueira stated that more than 100,000 new tracks are uploaded to Deezer’s site daily, making it increasingly important to distinguish between human- and machine-generated music. He believes that AI can be used to create new incredible content, but it should be done in a responsible way.

The Benefits of Generative AI

While Deezer’s new tool is aimed at preventing fraudulent activities, the company believes that AI can be used to create new and innovative content. With the rise of generative AI, there are massive benefits to using this technology. However, it is crucial to ensure that it is done in a responsible way.

Deezer’s new tool is a step in the right direction to protect the revenues of real artists and prevent fraudulent activities. With the rise of AI-generated music, it is essential to distinguish between human- and machine-generated music. While AI can be used to create innovative content, it should be done in a responsible way. Deezer’s CEO believes that the company can increase transparency and help develop a new remuneration system where professional artists are rewarded for creating valuable content.

Technology

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